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Growth is non-negotiable.

We’re operators, not career consultants. We help B2B tech companies and their investors unlock their next stage of growth.

Let’s talk growth

We’ve been in your seat and driven results

You’re busy and want proof points before anything else. Here are a few of the things we’ve done.

Case_Study_Genscape

$364M Exit

for

PE-backed Data Leader

Transformed Genscape from a fragmented information services company into a unified, AI-powered SaaS platform. Integrated IoT data across three business units and 15 products, positioning the company for a $364M acquisition by Verisk in 18 months.

Case_Study_Uber

Scaled Uber’s

Ad Engine

to $700M

Built Uber’s global ads business from the ground up. Grew the team from 0 to 200 people across 11 countries and launched Ads on Rides. Delivered 6x revenue growth in two years.

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REINVENTED SALES COACHING

for

13,000 GOOGLERS

Built an internal coaching marketplace connecting sellers with certified manager-coaches. Scaled to 13,000 users in under two years, improving customer satisfaction scores by 9 points.

And our clients like working with us too

Melting Robot understood our need for TAM expansion and helped us see the full scope of what it would take to capture it - from rationalizing our product and pricing across markets, to building a repeatable sales process with shared language for our team to rally around. They don't hand you a playbook and walk away - they roll up their sleeves and build it with you.

Louisa Balach
Louisa Balach

Chief Commercial Officer Kalkomey Enterprises

Melting Robot helped us see our SMB business in an entirely new light. They uncovered a depth and diversity of customer opportunity we hadn't fully recognized, and then helped us translate that insight into sharper segmentation, more targeted messaging, and a scalable go-to-market motion. They don't just deliver strategy, they help you act on it.

Michael Kiernan
Michael Kiernan

Chief Revenue Officer Nextdoor

Growth starts with the right conversation

Book a call
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GROWTH MOMENTS

Wherever you are on the growth curve, smart investment determines what comes next.

Growth isn’t linear. It bends, shifts, and creates moments where complexity rises and decisions matter. We help companies and their investors navigate these moments and keep growth moving.

Need executive
alignment on strategy
Setting up a new
CRO for success
Expanding into a
new market or ICP
Shifting to a
multi-product family
Integrating acquisitions
into one GTM motion
REVENUE
TIME
BG_Pattern
😅 Spend more on marketing
😬 More features
😑 Measure more metrics
😭 More salespeople
🫠 One off sales training

Regardless of the growth moment, the responses are often robotic and predictable.

While helpful, none of these address the real problem. To move to your next growth stage, you must melt the robot.

Meet our Repeatable Revenue System™

Growth isn’t one move. It’s a system. We help you harmonize three critical elements to build durable capabilities and make growth stick.

01

Product
Hypothesis

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Growth begins by building the right thing for the right people. We help you solidify your product strategy, sharpen your ICP, and deploy AI to bring products to market faster.

Vision & Strategy Refresh

We assess your product roadmap and, when needed, help you build a multi-year strategy that connects your product investments to measurable growth objectives and metrics.

Product Acceleration

We help your product and engineering leaders deploy AI to move from concept to shippable code faster and with greater confidence.

Market Analysis

We provide the data-backed context needed to quantify opportunities (TAM/SAM/SOM) and prioritize high-potential segments.

ICP Definition

We move beyond broad demographics and identify the specific needs, personas, and triggers your product serves to hyper-focus your sales efforts.

02

Commercial
Engine

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Sales heroics will only take you so far. We help you align and optimize a GTM system built for repeatable revenue so you can invest with confidence and capture more market share.

Compelling Sales Narrative

We define the single, powerful story that differentiates you from the competition and explains "why us" and "why now" to your buyers.

Sales Process

We define how deals move through your pipeline with clear stages and exit criteria to improve forecast accuracy and provide sellers the tools to accelerate deal cycles.

Qualification Method

We implement a sales methodology tailored to complex B2B cycles and support it with actionable playbooks for every stage of the deal.

AI-Led GTM Engineering

We identify the right tech stack to automate low-value tasks, remove friction between departments and enable your sellers to focus on customers with a higher likelihood to convert.

03

People
Activation

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Strategy fails without execution. Your growth depends on empowering your people. We ensure your teams have the structure, skills, and leadership needed to excel in complex, competitive markets.

Org Design & Incentives

We design structures that minimize friction and build compensation plans that drive the specific behaviors needed for revenue growth.

Manager Development

We transform managers into effective coaches, teaching them how to drive consistent performance and skill reinforcement.

Skills-Led L&D

We replace generic training with targeted development programs explicitly tied to your sales methodology and GTM process while using AI-powered tools to ensure these programs are durable and scalable.

Change Management

We provide the leadership and communication planning necessary to ensure new ways of working are actually adopted and embedded into your culture.

MEET THE ROBOTS

Working with Melting Robot is different

We are not career consultants. We’ve been in your seat and learned what works from real success and failure. We do the work with you and our size enables speed and responsiveness.

We are senior product, revenue, and go-to-market leaders who bring cross-functional perspective to every engagement. We know isolated activities fall short and that durable change requires a holistic approach and senior leaders who are ready to drive it

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Cindy Halvorsen

From building powerhouse CPG brands to reimagining global sales enablement programs for 14,000 Googlers, Cindy knows exactly how to elevate commercial talent across disciplines and industries. She helps leaders abandon robotic behaviors and build lasting ecosystems.

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Mark Marinacci

With roots in Google’s early entrepreneurial days and a track record of building teams and go-to-market strategies for high growth start ups, Mark knows how to invest in people and processes that can scale and deliver value.

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Drew Mitchell

After scaling Uber’s advertising business from zero to 200+ people and driving $700M in net-new revenue, Drew knows exactly how to build world-class commercial engines. He helps B2B tech companies melt friction and build high-velocity revenue systems.

And these Friends of Robot make us even better

You're only as good as the company you keep. We're inclined to agree. We've gathered a world-class board of advisors (aka Friends of Robot) to help us think deeper, move faster, and deliver more for our clients.

Todd Boes

Todd Boes

From Yahoo! to Snowplow, long-time Chief Product Officer Todd Boes has built the technology behind massive, data-driven platforms.
He’s our go-to expert for translating product strategy into scalable, real-world growth.

Dave Tan

Dave Tan

After 30 years and billions in revenue driven, former Google MD Dave Tan knows exactly how the global ad ecosystem works.
He helps us turn complex AI innovations into real-world revenue.

Jim Lecinski

Jim Lecinski

As a former Google VP, award-winning Kellogg professor, and author of Winning the Zero Moment of Truth and The AI Marketing Canvas, Jim Lecinski has literally written the books on the future of marketing.
He helps us track where marketing teams and CMOs are headed so we can help our clients stay ahead

Marc Kiven

Marc Kiven

As a serial entrepreneur and the founder of Signal, adtech pioneer Marc Kiven has spent decades building and exiting category-defining platforms.
He helps us architect go-to-market strategies that turn early momentum into massive scale.

Let’s talk growth

If you’re facing a growth moment, let’s talk it through. Share what’s shifting, what feels stuck, or what’s next and we’ll help you find the clarity to move forward.

Schedule time with our team now.

Book a meeting

Or submit your info and we’ll reach out.

We’ll be in touch

Melting Robot
Chicago, Illinois
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